June 25, LONDON, UK - Workshare, a leading provider of secure enterprise collaboration applications, today announced that it will be speaking at The Cloud World Forum 2013. Boasting the most comprehensive agenda and speaker line-up in the cloud sector, global authorities will present their “how-to” strategies and visions for how cloud can enhance organizations. The event will take place on June 26-27, 2013 at the National Hall, Olympia, London.

Matthew Brown, VP of product management at Workshare, will present “Content and Context: The Top Five Reasons Why You Need Content and Context to Succeed in Collaboration.” Brown will demonstrate how organizations can increase the speed, accuracy, and security around document workflows in today’s increasingly mobile collaborative environment. The presentation will take place on June 26 at 5:00 p.m. in the Vision Theatre.

During the event Ali Moinuddin, chief marketing officer at Workshare, will also take part in two panel debates. On June 26 at 4:20 p.m. in the Vision Theatre, during “Can We Ever Effectively Regulate the Cloud,” Moinuddin will join others to debate the possibilities of global regulation for software-as-a-service (SaaS). On June 27 at 4:20 p.m. in the Vision Theatre, during “Time for Innovation – Is Cloud Too Good to Resist,” Moinuddin will debate what key factors large organizations need to be taking into account when moving into the cloud and how the balance between the public and private approaches to cloud services affect decision making about movement into the cloud.

Workshare is a Platinum Sponsor of the event. The company will be exhibiting at booths 1115 and 1117, demonstrating its collaboration applications, which enable efficient file sharing and synchronization from any device.

“A contextual understanding of who the user is and what they’re sharing is vital to successful collaboration,” said Workshare CMO Ali Moinuddin. “We’re looking forward to talking directly to business leaders at the forum about how they can harness content-aware applications and contextual dependency to improve efficiency.”